Hollywood popularizing bow-hunting accessories


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Every January the Archery Trade Association gathers together in one gigantic extravaganza to conduct business.

This is where manufacturers announce new products, retailers place their orders to fill their stores, where magazines sell their ads, and television shows sign their sponsors.

This year the trade show took place in Nashville, Tenn., Jan. 6-8. It was unbelievably cold outside, but the archery industry was soaking up the heat of recent blockbuster movies, like “The Hunger Games,” which have driven an increase in industry business.

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