Presidential race battles about stereotypes, attack advertisements
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Two buzzwords are dominating the presidential campaign: middle class.
In speeches, ads and interviews, both parties say virtually the same thing to this key audience: We’re your friends, and the other guys are not. The tagline for a commercial sponsored by a pro-Obama group could have been scripted by either party: “If they win, the middle class loses.”
Democrats demonize Mitt Romney as an economic elitist, a man born to wealth and privilege who doesn’t pay taxes, likes to fire people and wants, in Vice President Joe Biden’s unfortunate phrase, “to put y’all back in chains.”
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