Trafalgar getting welcome signs with new logo

A local small business designed a new logo for the town of Trafalgar.

The design will soon greet guests and residents on new welcome signs as they enter town limits.

The Trafalgar Town Council last month approved spending $5,700 to purchase several new signs for the town, from “no parking” to speed limit signs. With that money, the town is also getting three new “Welcome to Trafalgar” signs made, per the request of Council President Jessica Jones.

The three signs will be placed on high traffic areas entering town limits, including State Roads 135 and 252. All the new traffic signs, and the new logo for the welcome signs were designed by Nineveh resident Jeremy Kidwell, owner of Pop Print Company, a custom printing and graphic design business.

Kidwell started his business in 2020, and has designed products for different local businesses in the area over the last three years.

Jones showed off the new “Welcome to Trafalgar” design at the last council meeting, and the design was met with praise. The logo depicts the most iconic parts of Trafalgar, she said at the meeting.

Kidwell’s design shows off Trafalgar’s rural charm with a blue sky, rolling fields and a barn in the center. In the background are the town’s water tower, and the tall communication towers people often associate with Trafalgar.

Kidwell said the communication towers with the lights that “twinkle” at night were one of the icons that came to mind when he was thinking of Trafalgar.

“Trafalgar, like for me, every time I head down 135 and I’m coming home from work, those are the things that I see … like those twinkling lights, you know, the twinkling sticks,” Kidwell said. “So that’s Trafalgar to me, cornfields, and those towers.”

Jones also said the towers are what people remember about entering Trafalgar.

“I thought it was so brilliant, the design he did,” Jones said. “He put the towers on there, and the number one thing my son always says when we’re on our way home, he’ll see the towers and he’ll go, ‘We’re almost home!’”

She added she was glad the town went with a local business for this job.

The three reflective metal signs are designed to be 47-by-47 inches, with an estimated cost of $1,479 for all three.

Jones said this new design is something Trafalgar could use for other purposes to give itself more of a brand. The town could possibly put it on town vehicles, clothes and in the town hall.

In addition to the welcome signs, Trafalgar is also buying numerous traffic and safety signs to put around town. The town is purchasing four “slow children at play” signs for residential areas of town with speeding concerns, as well as 13 different “no parking” signs, a park rules sign for Liberty Park, two 25 mph speed limit signs and four crosswalk signs. All together, the signs and the posts are expected to cost $5,700.